Rodger Keaton is a socially challenged, clinically frigid, computer nerd, desperate single white male. Patricia Bartlett is a ruthless award winning journalist who has found her man. Pitted against overwhelming odds, Hollywood makeover Guru Brad Holloway is blackmailed via the threat of crippling publicity. Brad's challenge is a "mission impossible" makeover and he must prove with substantial results that his Ultimate Makeover Services are the 'Real Deal'. Over the next six weeks, Brad
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